Localized screencasts perform better – go figure

Planet Mozilla viewers – you can watch this video on YouTube.

I created this video about bookmarks for Firefox 29. It’s in English and has closed captions for a few languages, including German. But you can see from this audience retention data that German speakers don’t watch the video as much as English speakers.
english

So, with Kadir‘s help, I made a German version (above). You can see that this video performs much better in German speaking locales. Of course this is what we expected but it’s cool to see how plainly it shows up.
german

Note: Rewinding and re-watching can result in values higher than 100%.

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  1. Pingback: Monday Sparks: Foxtrott, Flame, DevTools | Firefox OS und Ich

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