{"id":2178,"date":"2015-06-19T21:25:08","date_gmt":"2015-06-19T21:25:08","guid":{"rendered":"http:\/\/blog.mozilla.org\/community\/?p=2178"},"modified":"2015-06-20T16:18:52","modified_gmt":"2015-06-20T16:18:52","slug":"participation-lab-what-were-learning","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/community\/2015\/06\/19\/participation-lab-what-were-learning\/","title":{"rendered":"Participation Lab, What We\u2019re Learning"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"https:\/\/pbs.twimg.com\/media\/CH1-ArSUwAAjlnH.jpg\" alt=\"\" width=\"600\" height=\"342\" \/><\/p>\n<h5><em>Photo from Securing Web @ZAP Day<\/em> 1<\/h5>\n<p>&nbsp;<\/p>\n<p>In recent months the Participation Lab has been tracking multiple experiments across the project that demonstrate fresh approaches to participation. \u00a0To really understand and bring strategic value to Mozilla, our focus in these experiments has been to encourage human centered design and a deliberate setting of &#8216;milestones for learning &#8216;\u00a0 and measuring success.<\/p>\n<p>Learning milestones are places in a project\u2019s execution where we stop and evaluate the initial hypothesis about participation: do these goals still make sense? Are we still on track to learn about participation? \u00a0What are we already learning? Where can we help?<\/p>\n<p>What we\u2019re finding is that \u2018learning check-ins\u2019 are a critical opportunity to recalibrate, and advance the depth and success of project and contributor success. \u00a0Participation shifts, and evolves with the project, it only makes sense to pay attention to those subtle changes. As a result of these conversations, and \u00a0analysis we\u2019re starting to see a shift towards a new innovative approaches.<\/p>\n<p>The lab has also observed a number of trends in terms of what people struggle with most in establishing and measuring their participation experiments, and themes in how we\u2019re trying to solve for better participation. \u00a0All of this is leading to more insightful prototyping and execution of participation goals, and in the spirit of the <a href=\"https:\/\/commonspace.wordpress.com\/2015\/01\/26\/participationplan\/\">virtuous circle<\/a> : amplifying impact on contributor success and sense of value, and project goals.<\/p>\n<p>Education &amp; Training, Evangelism and Representation, and Market Research were identified as our top three themes in the nearly fifty projects we\u2019re following. Learn more about these themes and how they\u2019re being implemented below.<\/p>\n<h2>Education &amp; Training<\/h2>\n<p>Community Education was at the heart of many initiatives we\u2019re following. Many working hypothesis include education and training as a connective tissue for community building and \u00a0development of future leaders. \u00a0Almost all had a working theory, that through education and training we can build content and generate meaningful outcomes to project as part of learning outcomes.<\/p>\n<h5>Marketpulse<\/h5>\n<p>By building and training a community of core contributors in Market Research, Marketpulse aims to collect data about phone sales in target markets. This project encourages contribution through a series of <a href=\"http:\/\/education.mozilla-community.org\/modules\/marketpulse\/participation_ladder\/\">participation steps<\/a>, each with complementary training. Marketpulse also recently completed a four-week online course \u201c<a href=\"http:\/\/education.mozilla-community.org\/modules\/marketpulse_activities\/step_3\/\">Interviewing Users for Mozilla<\/a>\u201d which taught contributors this qualitative research skill in user research. \u00a0As a result of this project, Mozilla has gained user research on the \u201c<a href=\"http:\/\/mozillianpsvramaraju.blogspot.ca\/2015\/06\/blog-post.html?spref=tw\">Large Screen Experience<\/a>\u201d.<\/p>\n<p><a href=\"https:\/\/pbs.twimg.com\/media\/CHnW6J9UsAE16Jv.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"https:\/\/pbs.twimg.com\/media\/CHnW6J9UsAE16Jv.jpg\" alt=\"\" width=\"210\" height=\"210\" \/><\/a><\/p>\n<p>By &#8220;Interviewing Users for Mozilla&#8221; course participant: <a href=\"https:\/\/twitter.com\/iSukantapal\">Sukanta Pal<\/a><\/p>\n<h5>MDN Fellowship<\/h5>\n<p><a href=\"https:\/\/developer.mozilla.org\/en-US\/fellowship\">The Developer Fellowship<\/a> program provides a model for Mozilla and advanced developers to work together more extensively, allowing Mozilla to gain outside expertise and influence to help build our curriculum, shape our products and evangelize our programs.<\/p>\n<h5>Mozilla Security Project \u2013 Securing Web @ZAP<\/h5>\n<p><a href=\"http:\/\/blog.mozillaindia.org\/1359\">Is a volunteer-lend series of workshops<\/a> for students and security enthusiasts. During \u00a0the workshop, participants are trained in ways to detect the threats \u00a0by performing security attacks using the ZAP security tool. \u00a0At it\u2019s core this project is about teaching people about security by contributing to Zap. \u00a0Each week focuses on a different method of contribution: source code, creating extensions and addons, documentation and localization. Hypothesis is that by teaching participation as part of curriculum we can gain a greater base of contributors as a result. Very cool!<\/p>\n<p><a href=\"https:\/\/twitter.com\/Sumanth_Damarla\">Sumath\u2019s <\/a>Hypothesis is that by embedding contribution opportunities in education &amp; training we can improve the number of, and quality of contributions, and help spread Mozilla\u2019s mission to more people.<\/p>\n<h4>Evangelism and Representation<\/h4>\n<p>Mozilla\u2019s community reaches around the globe, with diversity so great it\u2019s an exciting to imagine the potential of volunteers empowered to share, speak and advocate for Mozilla\u2019s mission. \u00a0It makes a lot of sense to work on mechanisms for this type participation. Common hypothesis are that word of mouth marketing is an extremely valuable tool for promotion and that empowering community members with more skills and avenues to share their passion for Mozilla will help raise awareness of Mozilla and Firefox.<\/p>\n<h5>Firefox Friends<\/h5>\n<p><a href=\"https:\/\/friends.mozilla.org\/welcome\">Firefox Friends <\/a>a program that take advantage of the existing passion of the Mozilla community to make it easier for people to share their love of Mozilla and Firefox within their social networks. Firefox Friends is exploring the hypothesis that providing the community with a tool for collecting and sharing Firefox oriented content will increase awareness and growth of Firefox. \u00a0To make it easier for community members to spread the word about Firefox and Firefox initiative,<\/p>\n<h5>Tech Speakers<\/h5>\n<p><a href=\"https:\/\/wiki.mozilla.org\/TechSpeakers\">Tech Speakers<\/a> was a six week program combining group speaking practice and technical content development. A fantastic curriculum, combined with live mentorship opportunities is resulting in a growing base of high-quality volunteer speakers.<\/p>\n<h2>Market Understanding<\/h2>\n<p>Mozilla serves users in markets all over the world. \u00a0To deliver useful insights and research that will help product and functional teams be successful we\u2019re seeing deep investment in \u00a0Mozilla\u2019s global community to bring a competitive edge.<\/p>\n<h5>Firefox OS Core Team Africa<\/h5>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/tiptoes.ca\/wp-content\/uploads\/2015\/05\/africa.png\" alt=\"\" width=\"340\" height=\"189\" \/><\/p>\n<p>With Fx OS <a href=\"https:\/\/blog.mozilla.org\/blog\/2015\/04\/02\/firefox-os-arrives-in-south-africa\/\">launching in 21 African countries in 2015<\/a> , there is an opportunity to test a new approach to building new relationships and new communities of supporters\/volunteers across the continent. \u00a0A series of experiments. Goals have been to build out programs that to get new contributors involved in Firefox OS activities to increase awareness on the product and make an impact on product goals<\/p>\n<h5><a href=\"https:\/\/blog.webmaker.org\/webmaker-field-research-report-from-india\">Webmaker Research<\/a><\/h5>\n<p>By creating a launch playbook modeled after Firefox OS we will be able to create launch teams in target markets, this will result in a number of new users. Supporting local content leads we will be able to generate original content and learn from local communities in order to deliver and build a more effective localized product and content.<\/p>\n<h5>Marketpulse<\/h5>\n<p>The Firefox OS team has embarked on many different initiatives and campaigns to bring Firefox OS to market without always having sufficient understanding and knowledge of the reality on the ground, due to a lack of local market data. This local market data is extremely difficult to obtain, let alone, update regularly if you&#8217;re not actually on the ground. Leveraging the <a href=\"https:\/\/marketpulse.mozilla.community\/activities\/\">Marketpulse tool<\/a>,\u00a0<a href=\"http:\/\/education.mozilla-community.org\/modules\/marketpulse\/introduction\/\">\u00a0 community<\/a> regularly collects price and user data for Firefox OS phones in their local market and web stores providing this much needed data.<\/p>\n<p>You can see there\u2019s a lot going on,\u00a0 and that even within each of these projects multiple experiments are taking place.\u00a0 There&#8217;s a lot to be excited about in the coming months for participation at Mozilla. You can track the this and other Participation Team activity through our <a href=\"https:\/\/heartbeat.mozilla.community\/\">Heartbeat too<\/a>l, or by reaching out to us directly. \u00a0In the near future, we&#8217;ll surface more concrete examples of what we\u2019re learning,\u00a0 and we expect, celebrating the new successes in participation at Mozilla.<\/p>\n<p>We\u2019re in Whistler next week, <a href=\"https:\/\/blog.mozilla.org\/community\/2015\/06\/20\/bringing-participation-to-whistler\/\">check out for Lucy\u2019s post<\/a> on what we\u2019ll be up to there!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Photo from Securing Web @ZAP Day 1 &nbsp; In recent months the Participation Lab has been tracking multiple experiments across the project that demonstrate fresh approaches to participation. \u00a0To really &hellip; <a class=\"go\" href=\"https:\/\/blog.mozilla.org\/community\/2015\/06\/19\/participation-lab-what-were-learning\/\">Read more<\/a><\/p>\n","protected":false},"author":1196,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65226],"tags":[176608],"coauthors":[],"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/posts\/2178"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/users\/1196"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/comments?post=2178"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/posts\/2178\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/media?parent=2178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/categories?post=2178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/tags?post=2178"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blog.mozilla.org\/community\/wp-json\/wp\/v2\/coauthors?post=2178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}