{"id":62766,"date":"2018-05-09T00:00:00","date_gmt":"2018-05-09T00:00:00","guid":{"rendered":"http:\/\/blog.mozilla.org\/foxtail\/2018\/05\/09\/joana-varon\/"},"modified":"2021-02-09T01:34:14","modified_gmt":"2021-02-09T01:34:14","slug":"joana-varon","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/","title":{"rendered":"Joana Varon: Hunting the data suckers"},"content":{"rendered":"<p>Throughout the Americas, a mythical creature roams in the shadows, slinking out only to kill &nbsp;livestock and haunt our dreams. The <i>Chupacabra<\/i>, which literally means \u201cgoat sucker,\u201d <a href=\"https:\/\/en.wikipedia.org\/wiki\/Chupacabra\">gets its name<\/a> for its habit of attacking and drinking the blood of livestock, especially goats. And it\u2019s on this sneaky bloodsucking creature that <a href=\"https:\/\/advocacy.mozilla.org\/en-US\/open-web-fellows\/fellows2017\">Mozilla Fellow<\/a> Joana Varon has based her own project, calling it <a href=\"https:\/\/chupadados.codingrights.org\/en\/\"><i>Chupadados<\/i>, the Datasucker<\/a>.<\/p>\n<p>\u201cChupadados is the 21st century iteration, more modern and more cute,\u201d Varon said. \u201cIt means &#8216;data sucker,&#8217; and it\u2019s more cute because that&#8217;s exactly what our technological devices are. They are charming. They are innovative. We love them. But in the end we might be having an abusive relationship with them.\u201d<\/p>\n<p>The Chupadados project gathers stories from across Latin America about data collection conducted by governments, businesses and even individuals to monitor cities, homes, purchases and bodies. Varon finds the daily experiences people have with apps and technology ripe for storytelling that exposes abuses of data privacy. Her goal is to show how Chupadados operate behind their attractive exteriors and teach people how to better master their relationships with their devices.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/CsRgb9egcOg\" allowfullscreen=\"allowfullscreen\" width=\"680\" height=\"420\" frameborder=\"0\"><\/iframe><\/p>\n<p>Varon takes extra notice when algorithms meet gender issues. Through the Chupadados story about <a href=\"https:\/\/chupadados.codingrights.org\/en\/menstruapps-como-transformar-sua-menstruacao-em-dinheiro-para-os-outros\/\">MENSTRUAPPS<\/a>, she explored fertility and menstruation tracker apps, producing an infographic to show the extensive data those apps collect \u2014 detailed data about the users\u2019 bodies, their sex lives, their emotions. People were surprised by the huge amount of data being collected.<\/p>\n<p>\u201cWe are giving all this data just to get two answers, which are, \u2018When is my period?\u2019 and \u2018When are my fertile moments?'&#8221; Varon wonders. &#8220;Do we need to give all this data away to have those answers that are pretty basic?\u201d<\/p>\n<p><a href=\"https:\/\/medium.com\/read-write-participate\/safersisters-online-security-tips-in-gifs-222589166ed8\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright\" src=\"https:\/\/cdn-images-1.medium.com\/max\/800\/1*1N5_QavulGTEkOwnW_nX7w.gif\" alt=\"\" width=\"400\" height=\"400\"><\/a>Other stories from the platform also investigate <a href=\"https:\/\/chupadados.codingrights.org\/en\/suruba-de-dados\/\">dating apps<\/a>, <a href=\"https:\/\/chupadados.codingrights.org\/en\/pequenas-pessoas-grandes-negocios\/\">children\u2019s apps<\/a>, <a href=\"https:\/\/chupadados.codingrights.org\/en\/vc-e-oq-vc-clica\/\">mother-targeted advertising<\/a>&nbsp; to encourage people to challenge the business model of technologies that rely on collecting maximum data, which puts people at risk for data breaches, or because the data can be used in ways beyond what users think they consented to.<\/p>\n<p>Her latest project is <a href=\"https:\/\/medium.com\/read-write-participate\/safersisters-online-security-tips-in-gifs-222589166ed8\">Safer Sisters<\/a>, feminist digital security tips in the format of GIFs. While Chupadados stories create awareness of the politics of data and its social implications, Safer Sisters is a continuation of those efforts. Safer Sisters is all about practical actions to help defeat the Chupadados logic, making it more tangible, quick to understand and easy to share forward.<\/p>\n<p>\u201cThere is hope, but we need to be aware,\u201d she said. \u201cThat&#8217;s why I&#8217;m working on research that has this media component and is able to engage people and to create awareness. It&#8217;s not too late for doing that.\u201d<\/p>\n<h2>In the media:<\/h2>\n<p>Broadly: <a href=\"https:\/\/broadly.vice.com\/en_us\/article\/8xe4yz\/menstrual-app-period-tracker-data-cyber-security\">Your Menstrual App is Probably Selling Data About Your Body<\/a><\/p>\n<h2><b>More about algorithms:<\/b><\/h2>\n<ul>\n<li><a href=\"https:\/\/blog.mozilla.org\/internetcitizen\/2018\/03\/05\/irl-holding-social-algorithms-accountable\/\">Why we need to hold algorithms accountable<\/a><\/li>\n<li>IRL podcast: <a href=\"https:\/\/irlpodcast.org\/episode12\/\">Algorisky<\/a><\/li>\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=v3gefWEggSc&amp;t=8s\">How do algorithms work?<\/a><\/li>\n<\/ul>\n<h2>About Mozilla Fellowships<\/h2>\n<p><a href=\"https:\/\/foundation.mozilla.org\/fellowships\/\">Mozilla Fellowships<\/a> provide resources, tools, community and amplification to those building a more \u200bhumane\u200b \u200bdigital\u200b \u200bworld. During their tenure, Fellows use their skill sets \u2014 in technology, in activism, in science, in policy \u2014 to design products, run campaigns, influence policy and ultimately lay the groundwork for a more open and inclusive internet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Throughout the Americas, a mythical creature roams in the shadows, slinking out only to kill &nbsp;livestock and haunt our dreams. The Chupacabra, which literally means \u201cgoat sucker,\u201d gets its name for its habit of attacking and drinking the blood of livestock, especially goats. And it\u2019s on this sneaky bloodsucking creature that Mozilla Fellow Joana Varon [&hellip;]<\/p>\n","protected":false},"author":727,"featured_media":20768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[464320],"tags":[311820],"coauthors":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Joana Varon: Hunting the data suckers<\/title>\n<meta name=\"description\" content=\"Mozilla Fellow Joana Varon has investigated dating apps, children\u2019s apps, mother-targeted advertising to challenge the business model of technologies that rely on collecting maximum data.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/\",\"url\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/\",\"name\":\"Joana Varon: Hunting the data suckers\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mozilla.org\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg\",\"datePublished\":\"2018-05-09T00:00:00+00:00\",\"dateModified\":\"2021-02-09T01:34:14+00:00\",\"author\":{\"@id\":\"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c\"},\"description\":\"Mozilla Fellow Joana Varon has investigated dating apps, children\u2019s apps, mother-targeted advertising to challenge the business model of technologies that rely on collecting maximum data.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage\",\"url\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg\",\"contentUrl\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.mozilla.org\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Joana Varon: Hunting the data suckers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/#website\",\"url\":\"https:\/\/blog.mozilla.org\/en\/\",\"name\":\"The Mozilla Blog\",\"description\":\"News and Updates about Mozilla\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.mozilla.org\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c\",\"name\":\"M.J. Kelly\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/image\/70718b02fa9f11d88288b937f1da2ac1\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d61ff6a9eb6dd324df20cb773e6c416e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d61ff6a9eb6dd324df20cb773e6c416e?s=96&d=mm&r=g\",\"caption\":\"M.J. Kelly\"},\"description\":\"Mozilla Communications\",\"url\":\"https:\/\/blog.mozilla.org\/en\/author\/mjkellymozilla-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Joana Varon: Hunting the data suckers","description":"Mozilla Fellow Joana Varon has investigated dating apps, children\u2019s apps, mother-targeted advertising to challenge the business model of technologies that rely on collecting maximum data.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/","url":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/","name":"Joana Varon: Hunting the data suckers","isPartOf":{"@id":"https:\/\/blog.mozilla.org\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage"},"image":{"@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg","datePublished":"2018-05-09T00:00:00+00:00","dateModified":"2021-02-09T01:34:14+00:00","author":{"@id":"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c"},"description":"Mozilla Fellow Joana Varon has investigated dating apps, children\u2019s apps, mother-targeted advertising to challenge the business model of technologies that rely on collecting maximum data.","breadcrumb":{"@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#primaryimage","url":"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg","contentUrl":"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2018\/05\/MozillaFellowsSamples-Int6Portrait1.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/blog.mozilla.org\/en\/internet-culture\/interviews\/joana-varon\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.mozilla.org\/en\/"},{"@type":"ListItem","position":2,"name":"Joana Varon: Hunting the data suckers"}]},{"@type":"WebSite","@id":"https:\/\/blog.mozilla.org\/en\/#website","url":"https:\/\/blog.mozilla.org\/en\/","name":"The Mozilla Blog","description":"News and Updates about Mozilla","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.mozilla.org\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c","name":"M.J. Kelly","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.mozilla.org\/en\/#\/schema\/person\/image\/70718b02fa9f11d88288b937f1da2ac1","url":"https:\/\/secure.gravatar.com\/avatar\/d61ff6a9eb6dd324df20cb773e6c416e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d61ff6a9eb6dd324df20cb773e6c416e?s=96&d=mm&r=g","caption":"M.J. Kelly"},"description":"Mozilla Communications","url":"https:\/\/blog.mozilla.org\/en\/author\/mjkellymozilla-com\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/posts\/62766"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/users\/727"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/comments?post=62766"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/posts\/62766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/media\/20768"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/media?parent=62766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/categories?post=62766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/tags?post=62766"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blog.mozilla.org\/en\/wp-json\/wp\/v2\/coauthors?post=62766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}