{"id":62976,"date":"2019-01-29T00:00:00","date_gmt":"2019-01-29T00:00:00","guid":{"rendered":"http:\/\/blog.mozilla.org\/foxtail\/2019\/01\/29\/control-trackers-with-firefox\/"},"modified":"2019-01-29T00:00:00","modified_gmt":"2019-01-29T00:00:00","slug":"control-trackers-with-firefox","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/en\/firefox\/control-trackers-with-firefox\/","title":{"rendered":"Control trackers your own way with Enhanced Tracking Protection from Firefox"},"content":{"rendered":"<p>We\u2019re all tired of that uneasy feeling we get when we see an ad online that seems to know too much about us. You may feel like you\u2019re on the verge of becoming a conspiracy theorist when you\u2019re getting ads for sunscreen and it\u2019s snowing outside. How did they know that you\u2019d just booked a tropical vacation? Done with that eerie feeling? Have the wrong complexion to wear a tin foil hat? We\u2019re here to give you more control over which sites and companies can track you. But first, a little education.<\/p>\n<p>Browser cookies help websites you\u2019ve visited remember who you are. It\u2019s a feature of the web that can be great, like if you accidentally close a tab with a full shopping cart during a 50%-off sale. Cookies help that website remember those selections when you <a href=\"https:\/\/blog.mozilla.org\/firefox\/how-to-reopen-closed-tabs-in-any-browser\/\">reopen that tab<\/a>. Some sites will share the data they\u2019ve collected about you. It could be things like what country you\u2019re in, your gender, your affection for knee-high socks. These things can be used to create a profile. And that profile is sold and shared so that other companies and websites can show you ads for every knee-high sock they\u2019ve got.<\/p>\n<p>This happens when you browse from site to site. <a href=\"https:\/\/blog.mozilla.org\/firefox\/cross-site-tracking-lets-unpack-that\/\">Trackers collect data on where you\u2019ve been and what you\u2019ve done<\/a> using scripts, widgets or even tiny, invisible images embedded on the sites you visit. Sure, tracking can help you get ads more targeted to your needs (socks!), but there are more hidden costs than you know about. Trackers can <a href=\"https:\/\/blog.mozilla.org\/blog\/2017\/11\/20\/firefox-private-browsing-vs-chrome-incognito\/\">slow your browser down<\/a>, eat up your data and create a profile of you that may not represent who you really are. Many of these trackers are from websites you have never visited, which means there are profiles made from your data without your knowledge or your consent.<\/p>\n<p>With our latest release of Firefox, we\u2019re putting you in control. We\u2019ve created Enhanced Tracking Protection controls so you can turn on the setting that\u2019s right for you and your level of comfort with tracking.<\/p>\n<h3><b>Standard<\/b><\/h3>\n<p>The standard setting for Enhanced Tracking Protection is what you currently experience when you use Firefox in <a href=\"https:\/\/www.mozilla.org\/en-US\/firefox\/features\/private-browsing\/\">Private Browsing<\/a> mode. Open up a Private Browsing window and we block known trackers and their cookies. When you are browsing in regular mode, you will be open to trackers and third-party cookies.<\/p>\n<h3><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1137\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/01\/Screen-Shot-2019-01-24-at-11.12.32-AM.png\" alt=\"\" width=\"3212\" height=\"2116\" \/><b>Strict<\/b><\/h3>\n<p>This setting is for people who want more control over who is tracking them and are willing to take the risk that some websites may break for them. Strict will block known trackers in all Firefox windows. This includes third party trackers and tracking cookies.<\/p>\n<h3><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1139\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/01\/Screen-Shot-2019-01-24-at-11.12.41-AM.png\" alt=\"\" width=\"3212\" height=\"2116\" \/><b>Custom <\/b><\/h3>\n<p>So you want more? We\u2019ve got more for you. The custom setting of enhanced tracking protection allows you to select which trackers and cookies you want to block. For Trackers, turn it on to work only in Private Browsing windows or you can set it to be always on. For Cookies, the feature lets you select from one of four options, so let\u2019s break them down.<\/p>\n<ol>\n<li>Block cookies from third-party trackers: This prevents trackers from using cookies to follow you around the web.<\/li>\n<li>Block cookies from unvisited websites: \u00a0This blocks third-party cookies just from the sites that you have never explicitly visited before.<\/li>\n<li>Blocking all-third party cookies: This option blocks all third-party cookies on a page, not just the identified trackers. \u00a0This gives you more privacy protection, but it may cause websites to break and also cause you to see just how pervasive tracking is.<\/li>\n<li>Blocking all cookies: This will ensure that you\u2019re not being tracked, but it will definitely break parts of the web.<\/li>\n<\/ol>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1141\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/01\/Screen-Shot-2019-01-24-at-11.13.27-AM.png\" alt=\"\" width=\"3212\" height=\"2116\" \/>We want to help you get control of your online life, so we\u2019re always developing new ways to help you use the web on your terms. You have the right to own your life \u2013 and your data. Everything we make and do fights for you. <a href=\"https:\/\/www.mozilla.org\/firefox\/?utm_source=blog.mozilla.org&#038;utm_campaign=firefox_frontier&#038;utm_medium=referral\">Try Firefox today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re all tired of that uneasy feeling we get when we see an ad online that seems to know too much about us. You may feel like you\u2019re on the verge of becoming a conspiracy theorist when you\u2019re getting ads for sunscreen and it\u2019s snowing outside. How did they know that you\u2019d just booked a [&hellip;]<\/p>\n","protected":false},"author":382,"featured_media":53149,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"coauthors":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Control trackers your own way with Enhanced Tracking Protection from Firefox<\/title>\n<meta name=\"description\" content=\"We\u2019ve created Enhanced Tracking Protection controls so you can turn on the setting that\u2019s right for you and your level of comfort with tracking.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mozilla.org\/en\/firefox\/control-trackers-with-firefox\/\" \/>\n<script type=\"application\/ld+json\" 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