{"id":66868,"date":"2021-08-26T08:00:00","date_gmt":"2021-08-26T15:00:00","guid":{"rendered":"https:\/\/blog.mozilla.org\/?p=66868"},"modified":"2021-08-26T10:33:19","modified_gmt":"2021-08-26T17:33:19","slug":"why-are-hyperlinks-blue","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/en\/internet-culture\/deep-dives\/why-are-hyperlinks-blue\/","title":{"rendered":"Why are hyperlinks blue?"},"content":{"rendered":"\n<p>The internet has ingrained itself into every aspect of our lives, but there\u2019s one aspect of the digital world that I bet you take for granted. Did you ever notice that many links, specifically hyperlinks, are blue? When a co-worker casually asked me why links are blue, I was stumped. As a user experience designer who has created websites since 2001, I\u2019ve always made my links blue. I have advocated for the specific shade of blue, and for the consistent application of blue, yes, but I\u2019ve never stopped and wondered, why are links blue? It was just a fact of life. Grass is green and hyperlinks are blue. Culturally, we associate links with the color blue so much that in 2016, when Google changed its links to black, <a href=\"https:\/\/mashable.com\/article\/google-black-link-analysis\" target=\"_blank\" rel=\"noreferrer noopener\">it created quite a disruption<\/a>.&nbsp;<\/p>\n\n\n\n<p>But now, I find myself all consumed by the question, WHY are links blue? WHO decided to make them blue? WHEN was this decision made, and HOW has this decision made such a lasting impact?&nbsp;<\/p>\n\n\n\n<p>I turned to my co-workers to help me research, and we started to find the answer. Mosaic, an early browser released by <a href=\"https:\/\/www.livinginternet.com\/w\/wi_mosaic.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Marc Andreessen and Eric Bina<\/a> on January 23, 1993, had blue hyperlinks. To truly understand the origin and evolution of hyperlinks though, I took a journey through technology history and interfaces to explore how links were handled before color monitors, and how interfaces and hyperlinks rapidly evolved once color became an option.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The ancestors of the blue hyperlink<\/h2>\n\n\n\n<p>By looking at these pre-color hyperlink solutions, we can see how hyperlinks evolved over time and how these early innovations impact usability on the web today.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:auto 40%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"453\" height=\"309\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/xanadu_crop.png\" alt=\"\" class=\"wp-image-67189 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/xanadu_crop.png 453w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/xanadu_crop-300x205.png 300w\" sizes=\"(max-width: 453px) 100vw, 453px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1964 \u2013 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Project_Xanadu\">Project Xanadu<\/a><\/h4>\n\n\n\n<p>Project Xanadu connected two pages of information for the first time in history. Links were visual lines between pages.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"301\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-2-hho_extra.gif\" alt=\"\" class=\"wp-image-66879 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1983 \u2013 <a href=\"http:\/\/www.cs.umd.edu\/hcil\/hyperties\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>HyperTIES system<\/strong><\/a><\/h4>\n\n\n\n<p>This system introduces color, as it used cyan hyperlinks on a black background. HyperTies was used as an \u201celectric journal.\u201d This may be an ancestor of our blue hyperlink we know and love today, but I do not believe that this is the first instance of the blue hyperlink since this color is cyan, and not dark blue.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/upload.wikimedia.org\/wikipedia\/en\/4\/4e\/Windows1.0.png\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1985 <strong>\u2013 Windows 1.0<\/strong><\/h4>\n\n\n\n<p>Windows 1.0 brought a full color graphic interface. The links and buttons are still black, similar to Apple\u2019s interface at the time. What I do find interesting, however, is that this is the first instance of our dark blue used in a layout. The dark blue is heavily used in the headings and on borders around modals.<\/p>\n<\/div><\/div>\n\n\n\n<p>Another interesting thing about Windows 1.0 that still appears in modern websites is the underlined hyperlink. This is the first example of an underline being used to indicate a hyperlink that I have been able to find.<\/p>\n\n\n\n<p>To make Windows 1.0 even more interesting, we see the introduction of a hover state. The hallmarks of modern interaction design were alive and well in 1985.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"641\" height=\"481\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-4-WinHelp25_About.jpg\" alt=\"\" data-id=\"66889\" data-full-url=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-4-WinHelp25_About.jpg\" data-link=\"https:\/\/blog.mozilla.org\/?attachment_id=66889\" class=\"wp-image-66889\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-4-WinHelp25_About.jpg 641w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-4-WinHelp25_About-300x225.jpg 300w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"480\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-5-WinHelp25_UI.jpg\" alt=\"\" data-id=\"66899\" data-full-url=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-5-WinHelp25_UI.jpg\" data-link=\"https:\/\/blog.mozilla.org\/?attachment_id=66899\" class=\"wp-image-66899\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-5-WinHelp25_UI.jpg 640w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-5-WinHelp25_UI-300x225.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"http:\/\/blog.archive.org\/wp-content\/uploads\/2017\/08\/MTIyMzI2ODgxMjYwNTYzNzM3.jpg\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1987 \u2013 <a href=\"https:\/\/en.wikipedia.org\/wiki\/HyperCard\" target=\"_blank\" rel=\"noreferrer noopener\">HyperCard<\/a><\/h4>\n\n\n\n<p>Released by Apple for the Macintosh, this program used hyperlinks between pages and apps. While aesthetically beautiful, this version did not use color in its hyperlinks.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"761\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb-1024x761.png\" alt=\"\" class=\"wp-image-66956 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb-1024x761.png 1024w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb-300x223.png 300w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb-768x571.png 768w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb-1000x743.png 1000w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/worldwideweb.png 1071w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1987 <strong>\u2013 WorldWideWeb<\/strong> (<strong>WWW)<\/strong><\/h4>\n\n\n\n<p>WWW was the first browser created by <a href=\"https:\/\/en.wikipedia.org\/wiki\/Tim_Berners-Lee\" target=\"_blank\" rel=\"noreferrer noopener\">Tim Berners-Lee<\/a> while working at CERN. It started out as black and white, with underlines under hyperlinks, which are still used today on modern websites, and are a great solution for colorblindness.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The hunt for who made it blue<\/h2>\n\n\n\n<p>We\u2019ve now been able to narrow down the time frame for the blue hyperlink\u2019s origin. WWW, the first browser, was created in 1987 and was black and white. We know that Mosaic was released on January 23, 1993 and was credited as being the first browser with blue hyperlinks. So far, we have been unable to find blue being used for hyperlinks in any interface before 1987, but as color monitors become more available and interfaces start to support color, things change quickly. The next few years will see massive innovation and experimentation in color and hyperlink management.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/upload.wikimedia.org\/wikipedia\/en\/1\/15\/Windows_3.0_workspace.png\" alt=\"\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1990 \u2013 Windows 3.0&nbsp;<\/h4>\n\n\n\n<p>Windows 3 included support for 16 colors, however the text links were still black links on a white background, which turned to white text on a black background when selected.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"390\" height=\"279\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-6-gopher-protocol-e1531994351624.jpg\" alt=\"\" class=\"wp-image-66909 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-6-gopher-protocol-e1531994351624.jpg 390w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/image-6-gopher-protocol-e1531994351624-300x215.jpg 300w\" sizes=\"(max-width: 390px) 100vw, 390px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1991 \u2013 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Gopher_(protocol)\" target=\"_blank\" rel=\"noreferrer noopener\">Gopher Protocol<\/a><\/h4>\n\n\n\n<p>Gopher Protocol was created at the University of Minnesota for searching and retrieving documents.&nbsp; Its original design featured green text on a black background.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"739\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards-1024x739.png\" alt=\"\" class=\"wp-image-67128 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards-1024x739.png 1024w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards-300x217.png 300w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards-768x554.png 768w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards-1000x722.png 1000w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/apple-cards.png 1222w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1991 \u2013 HyperCard (Color)<\/h4>\n\n\n\n<p>Apple brought color to its HyperCards, but notably, the text links were still black and not blue. However, some UI elements did have blue accents when interacted upon which is incredibly important as it shows the slow shift of blue being used as an interaction color.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"355\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/640px-Linux_3.0.0_boot.png\" alt=\"\" class=\"wp-image-66966 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/640px-Linux_3.0.0_boot.png 640w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/640px-Linux_3.0.0_boot-300x166.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">October 5, 1991 \u2013 Linux Kernel<\/h4>\n\n\n\n<p>Linux used white text on a black background.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"351\" height=\"291\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/ViolaWWW.png\" alt=\"\" class=\"wp-image-66977 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/ViolaWWW.png 351w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/ViolaWWW-300x249.png 300w\" sizes=\"(max-width: 351px) 100vw, 351px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1992 \u2013 ViolaWWW<\/h4>\n\n\n\n<p>In the ViolaWWW browser, the text links are underlined, and the background color is gray, like we would see is Mosaic&#8217;s initial release. However, the text links are black.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"467\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1-1024x467.png\" alt=\"\" class=\"wp-image-66987 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1-1024x467.png 1024w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1-300x137.png 300w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1-768x350.png 768w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1-1000x456.png 1000w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/windows-3.1.png 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">April 6, 1992 \u2013 Windows 3.1<\/h4>\n\n\n\n<p>Microsoft has been using dark blue for interfaces since 1985, but starting in 1990 they also began using it for interaction. Here Microsoft uses the \u201chyperlink blue\u201d for active states when a user clicks on different drives, folders and icons. This is incredibly important because it shows the slow evolution of this blue from being a layout color to being an interactive color, preceding the time when blue would have been added to Mosaic by almost exactly a year.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"400\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/linux-kernel-1992.png\" alt=\"\" class=\"wp-image-66997 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/linux-kernel-1992.png 640w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/linux-kernel-1992-300x188.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">January 16, 1992 &#8211; June 21, 1992 \u2013 Linux Kernel<\/h4>\n\n\n\n<p>In 1992, Linux Kernel gained support for color in their console.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Who did it first?<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"461\" height=\"290\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/Mosaic-C5DocSource.gif\" alt=\"\" class=\"wp-image-67010 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">January, 1993 \u2013 Mosaic<\/h4>\n\n\n\n<p>The first beta version of Mosaic was created for the X Window System for the University of Illinois. The original interface was black and white and did not have blue hyperlinks, but had black hyperlinks with a bordered outline. According to the X System user guide, the hyperlinks were underlined or highlighted.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">April 12, 1993 \u2013 Mosaic Version 0.13<\/h4>\n\n\n\n<p>In the changelog for Mosaic for version 0.13, there is one bullet that is of great importance to us:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Changed default anchor representations: blue and single solid underline for unvisited, dark purple and single dashed underline for visited.<\/p><cite><a href=\"http:\/\/ksi.cpsc.ucalgary.ca\/archives\/WWW-TALK\/www-talk-1993q2.messages\/47.html\">Release Notes<\/a><\/cite><\/blockquote>\n\n\n\n<p>In the immortal words of Jeff Goldblum\u2019s Ian Malcom character in Jurassic Park, \u201cWell, there it is.\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">April 21, 1993 \u2013 Mosaic Version 1<\/h4>\n\n\n\n<p>Mosaic Launched for the X Window System. I was unable to find screenshots of what the interface looked like for this release, but according to the release notes, the visited color was changed to be a \u201cBetter visited anchor color for non-SGI&#8217;s\u201d.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">June 8, 1993 \u2013 Cello Beta<\/h4>\n\n\n\n<p>Cello was created at Cornell Law School so that lawyers could access their legal website from Windows computers. My team mate, Molly, was able to download the 0.1 beta for me, and we were shocked by what we found:<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"483\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-1.png\" alt=\"\" data-id=\"67107\" data-full-url=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-1.png\" data-link=\"https:\/\/blog.mozilla.org\/?attachment_id=67107\" class=\"wp-image-67107\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-1.png 624w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-1-300x232.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"483\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-2.png\" alt=\"\" data-id=\"67117\" data-full-url=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-2.png\" data-link=\"https:\/\/blog.mozilla.org\/?attachment_id=67117\" class=\"wp-image-67117\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-2.png 624w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/cello-beta-2-300x232.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>There it was! Our hyperlink style, except it wasn\u2019t a hyperlink, it was the heading. Our \u201clink blue\u201d had never shown up in user interfaces before 1993, and suddenly it appears in two instances within two short months of each other in two separate browsers at two different universities being built at the same time.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"365\" height=\"273\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/NCSAMosaic1.0Mac.png\" alt=\"\" class=\"wp-image-67021 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/NCSAMosaic1.0Mac.png 365w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/NCSAMosaic1.0Mac-300x224.png 300w\" sizes=\"(max-width: 365px) 100vw, 365px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">September, 1993&nbsp; \u2013 Mosaic Ports<\/h4>\n\n\n\n<p>By September, a port of Mosaic was released to the Macintosh 7.1 operating system. I was able to locate a screenshot of this version which included a blue hyperlink which is the first visual evidence of the color blue being used to denote a hyperlink.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What came after the blue link?<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"768\" height=\"1024\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-768x1024.jpg\" alt=\"\" class=\"wp-image-67032 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-768x1024.jpg 768w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-225x300.jpg 225w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-1152x1536.jpg 1152w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-1536x2048.jpg 1536w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-1000x1333.jpg 1000w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/HP-HP9000-B180-Workstation_37-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">June 1993 \u2013 Unix GUI &#8211; Common Desktop Environment<\/h4>\n\n\n\n<p>Common Desktop Environment is a GUI for the UNIX operating system, the same operating system used to build Mosaic. This interface featured black text with an underline for hyperlinks.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"591\" height=\"450\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/1994-cello.png\" alt=\"\" class=\"wp-image-67042 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/1994-cello.png 591w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/1994-cello-300x228.png 300w\" sizes=\"(max-width: 591px) 100vw, 591px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">1994 \u2013 Cello Version 1<\/h4>\n\n\n\n<p>Cello is out of beta, but now features a yellow background, and has kept it\u2019s link-blue underlined headers and still has black hyperlinks with a border.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"656\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/Netscape1.gif\" alt=\"\" class=\"wp-image-67052 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">October 13, 1994 \u2013 Netscape Navigator<\/h4>\n\n\n\n<p>Created by Marc Andreessen and James H. Clark, Netscape used the same visual language of Mosaic: blue hyperlinks and a gray background.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"452\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/06ie1.png\" alt=\"\" class=\"wp-image-67062 size-full\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/06ie1.png 600w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/06ie1-300x226.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h4 class=\"wp-block-heading\">July 1995 \u2013 Internet Explorer 1.0<\/h4>\n\n\n\n<p>In 1995, Microsoft produced Internet Explorer, and no surprise, it also featured blue hyperlinks and a gray background. Internet Explorer was packaged with Windows 95, which was the first time that a browser came with an operating system. Around this time, <a href=\"https:\/\/www.mozilla.org\/en-US\/firefox\/browsers\/browser-history\/\" target=\"_blank\" rel=\"noreferrer noopener\">the browser wars began<\/a>, but the look and feel of hyperlinks had been firmly established.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">November 9, 2004 \u2013 Firefox 1.0<\/h4>\n\n\n\n<p>Mozilla Firefox was released, and also featured blue hyperlinks, which are in use to this day. These images are from Netscape 1.22 and <a href=\"https:\/\/www.mozilla.org\/en-US\/firefox\/all\/#product-desktop-nightly\">Firefox Nightly<\/a> today.<\/p>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"507\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/netscape.png\" alt=\"\" class=\"wp-image-67084\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/netscape.png 624w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/netscape-300x244.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"368\" src=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/nightly-color.png\" alt=\"\" class=\"wp-image-67074\" srcset=\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/nightly-color.png 624w, https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2021\/08\/nightly-color-300x177.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">So why blue hyperlinks?<\/h2>\n\n\n\n<p>What happened in 1993 to suddenly make hyperlinks blue? No one knows, but I have some theories.<\/p>\n\n\n\n<p>I often hear that blue was chosen as the hyperlink color for color contrast. Well, even though the W3C wasn\u2019t created until 1994, and so the standards for which we judge web accessibility weren\u2019t yet defined, if we look at the contrast between black as a text color, and blue as a link color, there is a contrast ratio of 2.3:1, which would not pass as enough color contrast between the blue hyperlink and the black text.&nbsp;<\/p>\n\n\n\n<p>Instead, I like to imagine that Cello and Mosaic were both inspired by the same trends happening in user interface design at the time. My theory is that Windows 3.1 had just come out a few months before the beginning of both projects, and this interface was the first to use blue prominently as a selection color, paving the way for blue to be used as a hyperlink color.&nbsp;<\/p>\n\n\n\n<p>Additionally, we know that Mosaic was inspired by ViolaWWW, and kept the same gray background and black text that they used for their interface. Reviewing Mosaic\u2019s release notes, we see in <a href=\"https:\/\/www.desy.de\/web\/mosaic\/help-on-version-0.7.html\" target=\"_blank\" rel=\"noreferrer noopener\">release 0.7<\/a> black text with underlines appearing as the preferred way of conveying hyperlinks, and we can infer that was still the case until something happened around mid April right before when blue hyperlinks made their appearance in <a href=\"https:\/\/www.desy.de\/web\/mosaic\/help-on-version-1.0.html\">release 0.13<\/a>.&nbsp;In fact, conveying links as black text with underlines had been the standard since 1985 with Microsoft 1, <a href=\"https:\/\/www.wired.com\/2010\/01\/0119apple-unveils-lisa\/\" target=\"_blank\" rel=\"noreferrer noopener\">which some once claimed<\/a> Microsoft had stolen from Apple&#8217;s Lisa&#8217;s look and feel. <\/p>\n\n\n\n<p>I think the real reason why we have blue hyperlinks is simply because color monitors were becoming more popular around this time. Mosaic as a product also became popular, and blue hyperlinks went along for the ride. Mosaic came out during an important time where support for color monitors was shifting; the standard was for hyperlinks to use black text with some sort of underline, hover state or border. Mosaic chose to use blue, and they chose to port their browser for multiple operating systems. This helped Mosaic become the standard browser for internet use, and helped solidify its user interface as the default language for interacting with the web.<\/p>\n\n\n\n<p>When Netscape and Internet Explorer were created, the blue hyperlink was already synonymous with the web and interaction. The blue link was now browser-agnostic and well on its way to becoming a symbol of what it means to use the internet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Rhapsody in #0000FF&nbsp;&nbsp;<\/h2>\n\n\n\n<p>It has been almost 30 years since Mosaic put the now ubiquitous blue in its release notes, but it is no longer the early 1990s. While it is quite fun to discover the secrets of how browsers are made, here in the present, we have accepted it as gospel truth that links can and should only be blue because these early pioneers said it should be so.&nbsp;<\/p>\n\n\n\n<p>When the hyperlink was created, limited colors were available. Today we have almost every color option, so what should be the default color and state of links on the internet? When given every opportunity to deviate from tradition, do we do so for the sake of progress, or should we keep the blue because it\u2019s an established visual pattern?<\/p>\n\n\n\n<p>If you are to change the link color, here are my lists of requirements for the perfect color when choosing a link color:<\/p>\n\n\n\n<ul><li>Optimal <a href=\"https:\/\/www.w3.org\/TR\/WCAG21\/\" target=\"_blank\" rel=\"noreferrer noopener\">text accessibility<\/a> with the background color and surrounding text. Your design decisions shouldn\u2019t be the reason a user can\u2019t access content on a page.<\/li><li>Interactive states should always be styled in your stylesheets. Examples include: touch, visited, hover, active and focus.&nbsp;<\/li><li>Links and buttons should be large enough to tap or click. You can\u2019t be sure how people are interacting with your content on devices by using styluses, fingers, mice or trackpads. It\u2019s your job to make sure your links are easy to navigate and have enough space around them.<\/li><\/ul>\n\n\n\n<p>In closing, should all links be blue? Maybe so, or maybe not. There has been a long path of visual elements used to denote hyperlinks, and the color blue is just one of many elements that have come to represent a hyperlink. Links are about connecting information together. Always make sure that a hyperlink stands out from the rest of the surrounding content. Sometimes that means you need an underline, or a background color, or maybe just maybe, you need the color blue.<\/p>\n\n\n\n<p><em>Major thanks and credit to my colleagues Asa Dotzler, Molly Howell, M.J. Kelly, Michael Hoye, and Damiano DeMonte for help with research and inspiration for this article.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The internet has ingrained itself into every aspect of our lives, but there\u2019s one aspect of the digital world that I bet you take for granted. Did you ever notice that many links, specifically hyperlinks, are blue? When a co-worker casually asked me why links are blue, I was stumped. As a user experience designer [&hellip;]<\/p>\n","protected":false},"author":1865,"featured_media":67171,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[464058],"tags":[],"coauthors":[464071],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why are hyperlinks blue?<\/title>\n<meta name=\"description\" content=\"We took a deep dive into the history of interfaces and link designs over the years to track down the origin of the blue link we know today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mozilla.org\/en\/internet-culture\/deep-dives\/why-are-hyperlinks-blue\/\" \/>\n<script type=\"application\/ld+json\" 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