{"id":3734,"date":"2010-05-21T08:57:33","date_gmt":"2010-05-21T15:57:33","guid":{"rendered":"http:\/\/blog.mozilla.org\/metrics\/?p=3734"},"modified":"2019-09-18T12:05:36","modified_gmt":"2019-09-18T19:05:36","slug":"firefoxs-adoption-funnel-ii","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/metrics\/2010\/05\/21\/firefoxs-adoption-funnel-ii\/","title":{"rendered":"Firefox&#8217;s Adoption Funnel (II)"},"content":{"rendered":"<p>We wanted to share a quick update on a recent conversation regarding Firefox\u2019s <a href=\"http:\/\/blog.mozilla.org\/metrics\/2010\/03\/26\/firefoxs-adoption-funnel\/\" target=\"_blank\" rel=\"noopener noreferrer\">conversion and adoption funnel<\/a>.\u00a0 As an initial follow-up, Blake <a href=\"http:\/\/blog.mozilla.org\/metrics\/2010\/04\/05\/firefox-page-load-speed-%e2%80%93-part-ii\/\" target=\"_blank\" rel=\"noopener noreferrer\">highlighted<\/a> an experiment and a resulting set of simple speed changes to Mozilla\u2019s web properties that will drive <strong>60,000,000 incremental downloads<\/strong> of Firefox (annually).\u00a0 And then just this week, we ran a different experiment \u2013 a test of download speeds, i.e., after a person clicks the Firefox download button, how does the wait time for getting the full file affect that person\u2019s propensity to stick around and complete the download process?<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3735\" title=\"red_funnel\" src=\"http:\/\/blog.mozilla.org\/metrics\/files\/2010\/05\/red_funnel.jpg\" alt=\"\" width=\"500\" height=\"355\" srcset=\"https:\/\/blog.mozilla.org\/metrics\/files\/2010\/05\/red_funnel.jpg 500w, https:\/\/blog.mozilla.org\/metrics\/files\/2010\/05\/red_funnel-300x213.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>We look forward to soon sharing the methodology, data, results, and implications from this latest experiment.\u00a0 Stay tuned!<\/p>\n<p><small>(image attributable to <a href=\"http:\/\/www.flickr.com\/photos\/sarahbelle1\/\" target=\"_blank\" rel=\"noopener noreferrer\">http:\/\/www.flickr.com\/photos\/sarahbelle1\/<\/a> under a <a href=\"http:\/\/creativecommons.org\/licenses\/by-nc-nd\/2.0\/deed.en\" target=\"_blank\" rel=\"noopener noreferrer\">creative commons license<\/a>.)<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We wanted to share a quick update on a recent conversation regarding Firefox\u2019s conversion and adoption funnel.\u00a0 As an initial follow-up, Blake highlighted an experiment and a resulting set of simple speed changes to Mozilla\u2019s web properties that will drive &hellip; <a class=\"go\" href=\"https:\/\/blog.mozilla.org\/metrics\/2010\/05\/21\/firefoxs-adoption-funnel-ii\/\">Continue reading<\/a><\/p>\n","protected":false},"author":60,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100,855],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts\/3734"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/users\/60"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/comments?post=3734"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts\/3734\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/media?parent=3734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/categories?post=3734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/tags?post=3734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}