{"id":53,"date":"2008-06-13T10:45:28","date_gmt":"2008-06-13T17:45:28","guid":{"rendered":"http:\/\/blog.mozilla.org\/metrics\/?p=53"},"modified":"2019-09-18T12:07:13","modified_gmt":"2019-09-18T19:07:13","slug":"the-mossberg-bump","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/metrics\/2008\/06\/13\/the-mossberg-bump\/","title":{"rendered":"The Mossberg Bump"},"content":{"rendered":"<p>Mozilla recently engaged in a press tour supporting the upcoming launch of Firefox 3.\u00a0 Last week, we sensed that the buzz and anticipation surrounding the launch was reaching crazy heights; but from a statistical standpoint, the effects of PR efforts such as this can sometimes be difficult to quantify.\u00a0 However, we recently noticed one unusual spike in our Firefox 3 download numbers:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/wiki.mozilla.org\/images\/4\/48\/Mossberg_bump.png\" alt=\"\" width=\"535\" height=\"377\" \/><\/p>\n<p>What happened on Thursday, June 5th?<\/p>\n<p>Walt Mossberg of the Wall Street Journal published a Firefox 3 review\u2026 a review largely based on Walt&#8217;s interview with Mike Schroepfer and Mike Beltzner.\u00a0 You can read that review <a href=\"http:\/\/online.wsj.com\/article\/SB121261552570446443.html?mod=2_1571_topbox\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a>, see a CNBC interview <a href=\"http:\/\/www.cnbc.com\/id\/15840232?video=762325783\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a>, and see a picture of the hard copy <a href=\"http:\/\/www.flickr.com\/photos\/fmg2001\/2554467122\/\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a>.\u00a0 Schrep, Beltzner, Melissa, Nicole, and many others deserve a huge thanks for organizing the press tour, sitting in the hot seat, and producing the best piece of software ever created.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mozilla recently engaged in a press tour supporting the upcoming launch of Firefox 3.\u00a0 Last week, we sensed that the buzz and anticipation surrounding the launch was reaching crazy heights; but from a statistical standpoint, the effects of PR efforts &hellip; <a class=\"go\" href=\"https:\/\/blog.mozilla.org\/metrics\/2008\/06\/13\/the-mossberg-bump\/\">Continue reading<\/a><\/p>\n","protected":false},"author":60,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts\/53"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/users\/60"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/comments?post=53"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/posts\/53\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/media?parent=53"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/categories?post=53"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/metrics\/wp-json\/wp\/v2\/tags?post=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}