{"id":63547,"date":"2019-12-02T00:00:00","date_gmt":"2019-12-02T00:00:00","guid":{"rendered":"http:\/\/blog.mozilla.org\/foxtail\/2019\/12\/02\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/"},"modified":"2019-12-02T00:00:00","modified_gmt":"2019-12-02T00:00:00","slug":"firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/","title":{"rendered":"Firefox chroni Twoje \u015bwi\u0105teczne zakupy na 2 sposoby"},"content":{"rendered":"<p><a href=\"http:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/11\/fx-blog-header-111920.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-2463\" src=\"http:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/11\/fx-blog-header-111920.jpg\" alt=\"\" width=\"1200\" height=\"660\" \/><\/a>Kolejne \u015bwi\u0119ta tu\u017c, tu\u017c, a wraz z nimi \u2013 sezon zakup\u00f3w. Pami\u0119taj jednak, \u017ce podczas poszukiwania w internecie prezent\u00f3w dla najbli\u017cszych warto te\u017c podarowa\u0107 co\u015b sobie \u2013 prywatno\u015b\u0107. Informacje na temat Twojego wyszukiwania i zachowa\u0144 zakupowych to wielka gratka dla reklamodawc\u00f3w gromadz\u0105cych dane na temat Twoich zwyczaj\u00f3w. Je\u015bli nie korzystasz z Firefoksa, za ka\u017cdym razem, gdy szukasz czego\u015b wyj\u0105tkowego dla kogo\u015b, informacje na ten temat mog\u0105 zosta\u0107 przekazane za po\u015brednictwem platformy handlowej reklamodawcom i firmom, kt\u00f3re w ramach \u015bwi\u0105tecznego sza\u0142u kupuj\u0105, sprzedaj\u0105 i wymieniaj\u0105 Twoje dane. Firefox pozwala zapobiec tej przykrej niespodziance nie tylko w \u015bwi\u0119ta, lecz za ka\u017cdym razem, gdy robisz zakupy online. Tym sposobem zabezpieczasz si\u0119 przed dwoma potencjalnymi problemami:<\/p>\n<h2><b>Problem nr 1: profilowanie na podstawie zainteresowa\u0144 Twoich najbli\u017cszych<\/b><\/h2>\n<p>Gdy szukasz prezent\u00f3w dla innych, np. wujka pasjonata kuchni lub kuzynki w ci\u0105\u017cy, elementy \u015bledz\u0105ce dodadz\u0105 informacje o tych tematach do <i>Twojego<\/i> profilu, co spowoduje, \u017ce b\u0119d\u0105 Ci si\u0119 wy\u015bwietla\u0107 reklamy na temat rzeczy, kt\u00f3re tak naprawd\u0119 Ci\u0119 nie interesuj\u0105. Tym sposobem mo\u017cesz nieustannie widzie\u0107 m.in.:<\/p>\n<ul>\n<li>nieko\u0144cz\u0105ce si\u0119 reklamy ubra\u0144 dla niemowlak\u00f3w tylko dlatego, \u017ce szukasz czego\u015b fajnego dla kuzynki w ci\u0105\u017cy;<\/li>\n<li>milion\u00f3w reklam garnk\u00f3w i patelni, bo kupujesz wujkowi nowy n\u00f3\u017c szefa kuchni;<\/li>\n<li>ca\u0142\u0105 gam\u0119 reklam drogiego wina (cho\u0107 wolisz piwo), bo kupujesz siostrze otwieracz i stojak do butelek, o kt\u00f3rych zawsze marzy\u0142a.<\/li>\n<\/ul>\n<p>To nie tylko prawdziwy kalejdoskop bezu\u017cytecznych i irytuj\u0105cych reklam, lecz tak\u017ce doskona\u0142y dow\u00f3d na to, jak intensywnie firmy \u015bledz\u0105 Twoje poczynania i na tej podstawie dopasowuj\u0105 tre\u015bci.<\/p>\n<h2><b>Problem nr 2: prezenty-niespodzianki ujawnione przez reklamy<\/b><\/h2>\n<p>Gdy wy\u015bwietlane reklamy s\u0105 powi\u0105zane z Twoimi wyszukiwaniami i zakupami, nierzadko psuje to nawet najlepszei niespodzianki. Typowym przyk\u0142adem tego jest szukanie pier\u015bcionka zar\u0119czynowego \u2013 wkr\u00f3tce potem wsz\u0119dzie b\u0119dziesz widzie\u0107 wy\u0142\u0105cznie reklamy jubiler\u00f3w i pier\u015bcionk\u00f3w. Wystarczy, \u017ce taka reklama pojawi si\u0119 na ekranie, gdy partner lub partnerka b\u0119d\u0105 akurat spogl\u0105da\u0107 przez rami\u0119 lub po\u017cycz\u0105 telefon b\u0105d\u017a laptopa, i ca\u0142a niespodzianka na nic. To samo mo\u017ce zreszt\u0105 przydarzy\u0107 si\u0119 z dowolnym prezentem dla bliskiej osoby.<\/p>\n<h2><b>Firefox Ci\u0119 chroni<\/b><\/h2>\n<p>Firefox <a href=\"https:\/\/www.mozilla.org\/firefox\/privacy\/products\/?utm_source=blog.mozilla.org&#038;utm_campaign=firefox_frontier&#038;utm_medium=referral&#038;utm_content=cybermonday\">automatycznie blokuje elementy \u015bledz\u0105ce<\/a> \u2013 prawie 12 mld ka\u017cdego dnia \u2013 dzi\u0119ki czemu przegl\u0105dane strony i zakupy pozostaj\u0105 prywatne, a reklamodawcy wiedz\u0105 o Tobie mniej. Nie m\u00f3wi\u0105c ju\u017c o mniejszej liczbie niechcianych reklam, kt\u00f3re kr\u0105\u017c\u0105 za Tob\u0105 po ca\u0142ym internecie. Dlatego podczas zakup\u00f3w na nadchodz\u0105ce \u015bwi\u0119ta powiedz stop elementom \u015bledz\u0105cym i reklamodawcom. <a href=\"https:\/\/www.mozilla.org\/firefox\/new\/?utm_source=blog.mozilla.org&#038;utm_campaign=firefox_frontier&#038;utm_medium=referral&#038;utm_content=cybermonday\">Pobierz i zacznij u\u017cywa\u0107 Firefoksa<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kolejne \u015bwi\u0119ta tu\u017c, tu\u017c, a wraz z nimi \u2013 sezon zakup\u00f3w. Pami\u0119taj jednak, \u017ce podczas poszukiwania w internecie prezent\u00f3w dla najbli\u017cszych warto te\u017c podarowa\u0107 co\u015b sobie \u2013 prywatno\u015b\u0107. Informacje na temat Twojego wyszukiwania i zachowa\u0144 zakupowych to wielka gratka dla reklamodawc\u00f3w gromadz\u0105cych dane na temat Twoich zwyczaj\u00f3w. Je\u015bli nie korzystasz z Firefoksa, za ka\u017cdym razem, [&hellip;]<\/p>\n","protected":false},"author":727,"featured_media":52463,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[447045,30],"tags":[],"coauthors":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Firefox chroni Twoje \u015bwi\u0105teczne zakupy na 2 sposoby<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/\",\"url\":\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/\",\"name\":\"Firefox chroni Twoje \u015bwi\u0105teczne zakupy na 2 sposoby\",\"isPartOf\":{\"@id\":\"https:\/\/blog.mozilla.org\/pl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/11\/fx-blog-header-111920.jpg\",\"datePublished\":\"2019-12-02T00:00:00+00:00\",\"dateModified\":\"2019-12-02T00:00:00+00:00\",\"author\":{\"@id\":\"https:\/\/blog.mozilla.org\/pl\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/blog.mozilla.org\/pl\/firefox\/firefox-chroni-twoje-swiateczne-zakupy-na-2-sposoby\/#primaryimage\",\"url\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/11\/fx-blog-header-111920.jpg\",\"contentUrl\":\"https:\/\/blog.mozilla.org\/wp-content\/blogs.dir\/278\/files\/2019\/11\/fx-blog-header-111920.jpg\",\"width\":1200,\"height\":660},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.mozilla.org\/pl\/#website\",\"url\":\"https:\/\/blog.mozilla.org\/pl\/\",\"name\":\"The Mozilla Blog\",\"description\":\"News and Updates about Mozilla\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.mozilla.org\/pl\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.mozilla.org\/pl\/#\/schema\/person\/5c987afc4f606be73692d2acfdd1316c\",\"name\":\"M.J. 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