{"id":617,"date":"2009-06-02T03:12:51","date_gmt":"2009-06-02T10:12:51","guid":{"rendered":"http:\/\/blog.mozilla.org\/sumo\/?p=617"},"modified":"2009-06-02T03:12:51","modified_gmt":"2009-06-02T10:12:51","slug":"results-of-our-first-ab-test-on-sumo","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/sumo\/2009\/06\/02\/results-of-our-first-ab-test-on-sumo\/","title":{"rendered":"Results of our first A\/B test on SUMO"},"content":{"rendered":"<p>Recently, we ran a <a href=\"https:\/\/wiki.mozilla.org\/Support\/StartPageOptimization\/FirstTest\">simple test<\/a> on support.mozilla.com to determine if the high bounce rate on the SUMO <a href=\"http:\/\/support.mozilla.com\/en-US\/kb\/Firefox+Help\">inproduct start page<\/a> compared to the <a href=\"http:\/\/support.mozilla.com\/en-US\/kb\/\">normal start page<\/a> is because of the article links under  the search box. The test is part of a larger project to <a class=\"external text\" title=\"https:\/\/wiki.mozilla.org\/Support\/StartPageOptimization\" rel=\"nofollow\" href=\"https:\/\/wiki.mozilla.org\/Support\/StartPageOptimization\">optimize the SUMO start pages<\/a> so they are easier for users to understand and use.<\/p>\n<p>Our great friend Ken Kovash helped us with <a href=\"http:\/\/blog.mozilla.org\/metrics\/2009\/05\/28\/improving-a-users-experience-with-firefox-support\/\">analyzing the results of this first test<\/a>, so please visit the <a href=\"http:\/\/blog.mozilla.org\/metrics\/2009\/05\/28\/improving-a-users-experience-with-firefox-support\/\">Blog of Metrics<\/a> for all the details.<\/p>\n<p>We are preparing to launch the second A\/B test with a brand new start page design; more on that on this blog soon!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently, we ran a simple test on support.mozilla.com to determine if the high bounce rate on the SUMO inproduct start page compared to the normal start page is because of &hellip; <a class=\"go\" href=\"https:\/\/blog.mozilla.org\/sumo\/2009\/06\/02\/results-of-our-first-ab-test-on-sumo\/\">Read more<\/a><\/p>\n","protected":false},"author":63,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[111],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/posts\/617"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/users\/63"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/comments?post=617"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/posts\/617\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/media?parent=617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/categories?post=617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/sumo\/wp-json\/wp\/v2\/tags?post=617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}