{"id":2699,"date":"2013-09-22T12:16:50","date_gmt":"2013-09-22T19:16:50","guid":{"rendered":"http:\/\/blog.mozilla.org\/ux\/?p=2699"},"modified":"2016-02-19T14:41:34","modified_gmt":"2016-02-19T06:41:34","slug":"the-internet-and-browsing-in-indonesia-five-findings-from-the-field","status":"publish","type":"post","link":"https:\/\/blog.mozilla.org\/ux\/2013\/09\/the-internet-and-browsing-in-indonesia-five-findings-from-the-field\/","title":{"rendered":"The Internet and Browsing in Indonesia: Five Findings from the Field"},"content":{"rendered":"
\"Central<\/a>

Central Jakarta (on a Saturday morning without traffic)<\/p><\/div>\n

There are lots of superlatives about Indonesia, the largest population in Oceania, the country with the largest Muslim population, the country where Firefox has the largest market share among all desktop browsers\u2026<\/p>\n

The last item is why we visited Jakarta and Bandung on Java, Indonesia’s most populous island. We interviewed eleven pairs of parcipants across a diverse socio-economic and educational range. We wanted to learn how and why Indonesians overwhelmingly use Firefox. Further, we wanted to learn if some of those motivations could be transferable to other markets in the region.<\/p>\n

Below are five of our initial observations from the amazing experience we had in Indonesia. I’m also sharing some images from my photo diary to show some facets of daily life in the major cities.<\/p>\n

\"Computer<\/a>

Computer reseller in Bandung<\/p><\/div>\n

Why Firefox in Indonesia?
\n<\/strong>As for Firefox’s merits over other browsers, there were several beliefs (both objectively true and not) that our participants expressed.
\nFrom our participants and community members we heard, Firefox is:<\/p>\n