We worked and intuited our way through that design process and found a balance, but it made the need for a crisp articulation of Firefoxiness extremely clear. And it’s coming up more and more; as we design new features for our existing products, take Firefox to new platforms, and create new products, we will want to be sure: is what we\u2019re making a clear expression of what it means to be Firefox? What will make it more Firefoxy? What will we not do because it\u2019s not true to Firefox?<\/p>\n
To that end, the Firefox UX designers and researchers convened and did some soul-searching, post-it-ing, and clustering. I took the results and teased out a set of Firefox Design Values<\/a>.<\/p>\n Takes care of you<\/strong> You help make it<\/strong> Plays well with others<\/strong> Exuberant<\/strong> Global<\/strong> Finely Crafted<\/strong> Balances power and simplicity<\/strong> Makes sense of the web<\/strong> High user-performance<\/strong> We have the full descriptions and further detail here<\/a>, as well as a PDF of them in booklet form<\/a>.<\/p>\n So far, the values have been very well received \u2014 Mozillians across the community have let us know that the set we’ve produced makes sense to them and is helpful in framing discussions. Best of all, they recognize their own beliefs about Firefox in the set we’ve produced. UXers are using the values to explain the whys and hows of the designs we’re pursuing; in fact, the set of interface changes in Australis were shaped and focused by them.<\/p>\n In the end, design values don\u2019t necessarily tell us what to do \u2014 that comes from user needs, mission, and market strategy \u2014 but they remind us of how we should do it. As we do more, we should make sure that it\u2019s true to Firefox.<\/p>\n","protected":false},"excerpt":{"rendered":" What are the attributes of Firefoxiness? This question has been with us on the Firefox UX design team for years, but it really came to the forefront when we started … Read more<\/a><\/p>\n","protected":false},"author":59,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"coauthors":[],"_links":{"self":[{"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/posts\/3543"}],"collection":[{"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/comments?post=3543"}],"version-history":[{"count":0,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/posts\/3543\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/media?parent=3543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/categories?post=3543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/tags?post=3543"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blog.mozilla.org\/ux\/wp-json\/wp\/v2\/coauthors?post=3543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"http:\/\/people.mozilla.org\/~madhava\/FDV\/ring_1.png\")
<\/a><\/center>Here are the short versions of what they mean:<\/p>\n
\nFirefox champions you \u2013 your security, privacy, and the quality of your online life.<\/p>\n
\nFirefox is only a perfect fit once it\u2019s in your hands and can make it your own.<\/p>\n
\nFirefox never locks you into particular services or providers; instead, it gives you choice and independence, along with great suggestions.<\/p>\n
\nFirefox is human, fun, whimsical, and joyful.<\/p>\n
\nThere’s a real diversity of use and need across the globe, and Firefox cares about these differences.<\/p>\n
\nFirefox is made by people who care about the details.<\/p>\n
\nFirefox will never overwhelm you with interface, but it will also give you the satisfaction of using the web with mastery.<\/p>\n
\nFirefox focuses on real human goals and activities and gives you the tools you need to accomplish your ends.<\/p>\n
\nFirefox is viscerally responsive; highly tuned and eager to browse.<\/p>\n