Introducing Project Chameleon

Design at Mozilla – spread across many project and teams – is crafted every day using methods and styles that in some cases are unique to the individual teams. This can result in a diluting of our overall message through inconsistent design practises. To address these concerns, we have initiated a cross-team effort we’re calling Project Chameleon.

What is Project Chameleon?

Style elements such as palettes, fonts, interaction elements, etc need to be aligned and documented to standardize our overall designs into a “Mozilla way”. Project Chameleon was initiated to achieve this and ensure a consistent voice for us in all our visuals, as well as form a great resource for contractors and third parties we interact with.

Key Goal

  • Create a first-class, comprehensive Mozilla-recognizable visual language.

Secondary Goals

  • Expand the One Mozilla style guide to encompass all active projects/products.
  • Strengthen cross-team collaboration and communications.
  • Educate the community and design industry on the strength of Mozilla’s design teams.

What this is not

This project is not a redesign or style overhaul. The purpose of the visual language is to document the current design standards across Mozilla projects/products into one overarching style and point out inconsistencies in order to align those styles across the board. There may be tweaks here and there based on the findings, but no sweeping changes.

Expanding on design values



The Firefox design values created by the UX team are a perfect foundation to build on when it comes to visual consistency and the key factors that drive it. Expanding on these – with a particular focus on the “Finely crafted” tier – will ensure a cohesive feel that ensures our work embodies the underlying values.

Within the finely crafted tier, it states that “a beautiful product is a pleasure to use and feels easy and clear. This only comes with craft and attention to detail.” This attention to detail combined with cross-team style unity are the building blocks to achieving the goals of the project.

Stay tuned for much more information over the next few weeks, including who is involved and how we plan to involve the greater Mozilla community in our process!

2 responses

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  1. Philip wrote on :

    Good stuff! A smart way to approach an often daunting task.


  2. shine wrote on :

    This is a great move. I would like to volunteer in this project. 🙂


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