Results of our first A/B test on SUMO

Recently, we ran a simple test on support.mozilla.com to determine if the high bounce rate on the SUMO inproduct start page compared to the normal start page is because of the article links under the search box. The test is part of a larger project to optimize the SUMO start pages so they are easier for users to understand and use.

Our great friend Ken Kovash helped us with analyzing the results of this first test, so please visit the Blog of Metrics for all the details.

We are preparing to launch the second A/B test with a brand new start page design; more on that on this blog soon!