Things to know about Colombia: Internet and mobile market fact sheets
August 1st marks the launch date of Firefox OS devices in Colombia and Venezuela. The User Research team went to Colombia to meet some of our first users and learn … Read more
Articles in “Methodology”
Firefox User Types in North America
Starting in October 2012 and finishing in February of 2013, the User Experience Research team conducted the largest project in its history: a large-scale user typology of Firefox’s user … Read more
Firefox OS Field Research in Colombia
(Dominik Strohmeier and Stella Zubeck contributed to this post) On August 1st, the first wave of Firefox OS phones were released in Colombia and Venezuela. With the support of the … Read more
Distributed Qualitative Analysis for the Firefox Behavioral Segmentation Study
The Mozilla User Research team has begun a large-scale, behavioral segmentation of Firefox users. The goal of the project is to identify Firefox user types in order to understand their … Read more
Save For Later
Firefox and “save for later” All browsers support two functions: searching and revisiting. My research questions whether constructs like bookmarks really are the right model to support revisiting. I worked … Read more
Writing Surveys That Work
Rebecca Weiss, one of our metric team members and and a PhD candidate at Stanford, gave a fantastic talk about how to write surveys. Writing surveys seems simple because of … Read more
Brazil Calling: Behind the scenes of research analysis
Written with Diane Loviglio The User Experience Research team traveled to Sao Paulo and Recife, Brazil to study how the middle class thinks about and uses phones so we could … Read more
Firefox Meta Study
As a quantitative user researcher, I’m fascinated by the psychological motivations of user behavior and the relationship between those motivations and interaction with the Internet browser. Conducting research into browser … Read more
When To Use a Focus Group and When Not To
More often than not people equate user research with focus groups, but most user researchers I know have never run a focus group. Focus groups are more of a market … Read more