Articles by Tim Murray

Roads not taken

Here, Michael Johnson (MJ), founder of johnson banks, and Tim Murray (TM), Mozilla creative director, have a long-distance conversation about the Mozilla open design process while looking in the rear-view mirror. TM: We’ve come a long way from our meet-in-the-middle … Read more

Arrival

Seven months since setting out to refresh the Mozilla brand experience, we’ve reached the summit. Thousands of emails, hundreds of meetings, dozens of concepts, and three rounds of research later, we have something to share. If you’re just joining this … Read more

Nearly there

We’ve spent the past two weeks asking people around the world to think about our four refined design directions for the Mozilla brand identity. The results are in and the data may surprise you. If you’re just joining this process, … Read more

Fine Tuning

At the Brand New Conference in Nashville two weeks ago, we shared a snapshot of our progress and posted the designs here simultaneously. About 100 graphic designers and brand experts stayed after our presentation to share some snacks and their … Read more

Progress in the making

Since posting the seven initial design directions for the Mozilla brand identity three weeks ago, we’ve continued to shape the work. Guided by where Mozilla is headed strategically, principles of good design, and the feedback we’ve received through this open … Read more

Now we’re talking!

The responses we’ve received to posting the initial design concepts for an updated Mozilla identity have exceeded our expectations. The passion from Mozillians in particular is coming through loud and clear. It’s awesome to witness—and exactly what an open design … Read more

Now for the fun part of Mozilla’s logo design.

On our open logo design journey together, we’ve arrived at an inflection point. Today our effort—equal parts open crit, performance art piece, and sociology experiment—takes its logical next step, moving from words to visuals. A roomful of reviewers lean forward … Read more

Design Route G: Flik Flak

This final design route developed in parallel to route A, as we searched for animalistic solutions, but built characters out of consistent isometric shapes. The more we experimented, the more we realised we could construct a character that also spelt … Read more

Design Route F: The Impossible M

We wanted to show the collaborative aspect of the maker spirit in a simple typographic mark. Inspired by both computer graphics and optical illusions, an ‘impossible’ design developed that also revealed a cohesive design approach across all applications. This design … Read more

Design Route E: Wireframe World

Is there a way to hint at the enormity of the internet, yet place Mozilla within that digital ecosystem? This route developed out of experiments with 3D grids and the realisation that a simple ‘M’ could form the heart of … Read more

Design Route D: Protocol

If we want to show that Mozilla is at the core of the internet, and has been for a long time, how do we show that it’s a fundamental building block of what we know, see and use every day? … Read more

Design Route C: The Open Button

Mozilla stands for an Internet that’s open to all on an equal basis – but most people don’t realise that certain forces may divide it and close it off. How could we communicate ‘open’, quickly and simply? Could we find … Read more